Sell First, Build Second: The Method Most Ignore
This is why your product or service isn't selling and I know when I tell you ...
2 min 40s
Transcript
This is why your product or service isn't selling and I know when I tell you the reason, you will hate it. But, when you adapt to it, you will start selling much faster and much easier as well. So, here's the thing. Most entrepreneurs create a service or product. You already did that or you are building a new one or you have built several products or service services. But when you do that, you start to suffer for it because you put in effort and time. And then what will happen is you fall in love with the product or service. And when you fall in love, you you neglect all the feedback you get and and the feedback is the best feedback is when you are start selling it and nobody buys it. That's the best feedback. But you ignore this because you fell in love with your product or service and that's the part you hate. You have to turn it around and I know a lot of entrepreneurs heard this before but they don't adapt it yet. So you probably didn't adapt this method yet, but it's very easy and it's going to help you. And I have two ways to do it. One is more soft, one is more hard. The hard one is the best one. If you want to do the soft one, that's possible as well. And what's the method? It's very easy. Sell first. First you have to sell it and then you have to create it or build it. It's like that. It's really an old method. it working for decades already, maybe even longer, but we don't have the data. But, you have two ways. The soft way is create a landing page with a waiting list. And when you see people joining into the waiting list for your new product or service, you have to say okay, at 50, at 100, at 1,000. You have to put a put in a number and when it will be successful. So, that's the soft way. The hard way is create a landing page, a button, buy this, let them pay for the whole product or service or maybe some advance payment. That's both okay, but if people pay, they really want a product or service. So if you are doing this and you create a landing page, the soft one to the waiting list or the hard one to the buy button, then you will find out, okay, people really want this. That's it. Sell first and then start creating it.