Stop playing a different character on every platform
On LinkedIn I need to be more the entrepreneur. On Instagram more the entertainer.
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Transcript
you make sure your entities are the same on every channel, you start with your own website, rings of entity, ring zero is what lives in your head, your vision, your strategy, your passion, your business, your target target audience, everything. Ring one is your website, you control it. Your website is controlled by you totally, If you have the right partner to build your website, of course, then ring two are your social channels, Instagram, LinkedIn, TikTok,