Why Fake Urgency Destroys Trust
They are going to tell you, you have to buy it now, now is the time.
42s
Transcript
one of the most important things. But if you stress out, people probably don't feel trust. And then you come to people. Who use this urgency and stress to let you buy things. They are going to tell you, you have to buy it now, you have to do it now, now is the time, now is the time. I don't open up for another year anymore. Now you have to buy. If you want this, if you want all the customers, then I'm going to help you. That's not how you want to buy things and that's not how you as an entrepreneur want to sell things. I call them the noisemakers.