Why Silence Is Costing Your Expertise
The most qualified person in the room is usually the quietest, but that's cos...
1 min 19s
Transcript
The most qualified person in the room is usually the quietest, but that's costing you more than you think. I know this is truth that's hateful for the really good and great experts. Because in the past, the you entered the room and you are the most qualified person, people would come to you. They would start talking to you. They wanted to be around you. But nowadays online there is no room. There is no power coming from silence. So therefore the most qualified person needs to be online as well. You don't have to shout a lot online. You don't have to post three times a day online, but you have to be visible for your market and for your audience. And if you are really qualified, you can drop three pieces of good content each week with depth. And if you do that, then people will find you and they understand and feel the knowledge, the depth, the expert status you have because of the content you are dropping. But staying silent is not going to help you.