Why 'You Must Delegate' Is Bad Advice (And What Works)

Welcome to the Paulvette podcast. I'm not going to talk about how it should be done, but especially about who you need to be. I challenge you to become the owner of your true identity. Time for your breakthrough and pleasure in your business. You must delegate is bad advice, especially because people tell you what you should delegate. But did you know that it's different for every entrepreneur? It really does sound logical, but still all the advice is generic. But what if it's the case that what you need to delegate is linked to your true identity? Because what you need to delegate is different from what I need to delegate. And that's different again from what another entrepreneur needs to delegate. Why? You have a different zone of genius than I do. You have a different identity than I do and than everyone else. So the standard advice of yes, you need to delegate all of this customer contact, sales, team management, and so on. There's obviously a core of value somewhere in that, because it's not smart to do tasks that you can outsource for 20 euros, 50 euros, 100 euros per hour. There's obviously a core in that, but then there's still a lot left to choose from. And did you know that every entrepreneur holds onto tasks for too long because they're simply used to doing them? Three lessons I've learned from this myself is first of all your task list that fits your identity. And when you don't match your task list and your identity with each other, then you have a big problem, because then you're doing tasks. Lesson 2 explains why you're still doing that. But then you're doing tasks that don't match at all with who you are at your core. And that ensures that you're the one holding back your business. You're missing growth because you're executing tasks that you shouldn't be executing at all. Yes, I discovered this through lesson 2, namely that I convinced myself of this from an old story. Now that old story originated in my youth. That can certainly be the case for you too. But for many entrepreneurs it's also the case that when you're building the business, certain tasks come your way that you simply have to do yourself at that moment. And then you grow and then you don't let them go anymore because you've started believing somewhere that you're the one who can do that best. That you're also the one who has to do that, because the entrepreneur has to do that, right, in quotation marks. You might also hear that in your head. Yes, every entrepreneur certainly has to do those tasks or you should never let that go. Maybe an entrepreneur or family member or friend has also said that to you once. No, I would never let that go. And then you keep doing tasks because it's an old narrative that keeps playing in your head in a loop. As if you keep putting the song on repeat. And meanwhile you just keep executing that task. That doesn't work. Lesson 3, that's actually the most important one, is the blueprint of what your company looks like, but especially how you can lead that company as an entrepreneur comes from within. That's your identity. And that's therefore different for everyone. You really shouldn't have me do administration. I'd go crazy screaming. I can do that for a day and after 2 days I'm already done with it. I can push through, ram through, that's also in my identity. I'm good at that, at continuing where others give up, persevering. So I can do that on that strength, based on determination I can do that, but it doesn't match at all. So it doesn't come out smoothly at all. It eats up the rest of my energy, which means I simply can't work on the business. That doesn't work. While you say administration, yes that's really just my thing. That's what gives me the most energy. And that's right for you. Then you shouldn't let someone else tell you to outsource all administration. Maybe still 80 or 90 percent of it, maybe 50 percent. But you need to look at your blueprint. How do you figure this out? I have 1 exercise for you, but don't want to do this yourself? I've developed a whole platform for it, aligned. Go to the link in the bio and in it you can simply have it investigated for yourself very easily. It just really hands it to you on a plate. Which tasks fit you, fit that blueprint of yours and which tasks don't. That's really brilliant, but the exercise you can also do yourself is simply. Grab pen and paper, really write it down right away and write down the past week. Which tasks have you all executed? Write down everything that comes to mind. First write down all the tasks. Then for each task you put a plus and a minus after it. Plus if you really got energy from it, a minus when it cost you energy. And this is really super simple, because you can feel that. You know that right away. The tasks that didn't give you energy, it's that simple, those you need to outsource. And that little voice in your head that says yes, but no one can do that better than me. Or I can't find anyone for that who's good at it. Or the person who can do that as well as me, costs too much money. That's all bullshit. Because it costs more money because it costs you energy. While you can put that energy toward the tasks that do give you energy. And then you get a compounding effect rather than just continuing to do those tasks yourself. It makes no sense. So write down all tasks, plus or minus. And then it's also still the question okay with those minuses, apart from the energy it costs you which is already an important reason not to do it anymore, you can also still ask hey what old story am I telling myself that those tasks are still on my plate? Because that's old. You're an entrepreneur who wants to grow. You want to move forward. You want times 3, times 5 or times 10, maybe even times 100. Yes, then you really shouldn't keep holding onto those tasks that don't fit you from within at all, that don't belong to you at all? And then that advice you must delegate is indeed important, but in the right way. And not in a way that someone else is going to tell you exactly these are the tasks you need to delegate. No, that has to come from you and you determine in what way you are of the greatest value to your business. So your business makes impact and revenue, But how can you as an entrepreneur make the greatest impact on that business so that your business makes the greatest impact and revenue? That's enormously important to figure out for yourself. So do the exercise. Lesson 1, Not every task list belongs to you. Just as it doesn't belong to the other entrepreneur. That's not generic. You're telling yourself an old story which is why you're still executing certain tasks. With your identity from within who you truly are, certain tasks do belong there. And so write out everything one by one which tasks you've done, what gives you energy? Where is energy really running away fast And what story are you telling yourself about why you can't or shouldn't outsource those things? Don't want to do this yourself? Go to the link in the description. Aligned helps you to simply have this crystal clear for yourself in one go. Your growth is further ignited. Ready to take full ownership? Then check the link in the show notes. --- This transcript has been translated from Dutch.