Why Don't You Need a Website Anymore in 2026?
You don't need a website anymore because AI agents will find services directly. You need an AI endpoint: a media company on your own domain that AI can connect with.
4 min read
Paul Veth puts it directly: if you still think you need a new website, you are thinking like it's still 2010. A website used to exist for one reason only, so a human could find contact information, read a blog article, or locate a service or product. That job is disappearing. In a few years, AI agents will find the services and products themselves. Paul Veth argues that once AI agents can transact directly on a domain, the traditional website loses its function entirely. What replaces it is not nothing, it's an AI endpoint, a place where AI connects instead of a human clicking through pages.